Ship a Live WorkshopEarn88,453

In 30 days, turn what you already know into a real education business.

You don’t have to be an expert. You just have to be one step ahead of the person behind you.
Someone out there is already willing to pay you for what you can teach.

You’ve already spent six months planning a course. Don’t wait any longer.

Founders and creators who’ve worked with Agnel.

You get to interact with a few of them inside the community.

“He is my go-to person.”

on business, not just edtech

Agnel has a real talent for taking a problem apart and giving you the answer in a simple form. And it is not only edtech — his clarity on business, and on how money actually moves through a business, is what makes him interesting. I have always told him he should do for other people what he has done for me.
EpaphraFounder, TownScholar
Content creator1.6M followers

“He is my go-to person.”

on business, not just edtech

Agnel has a real talent for taking a problem apart and giving you the answer in a simple form. And it is not only edtech — his clarity on business, and on how money actually moves through a business, is what makes him interesting. I have always told him he should do for other people what he has done for me.

EpaphraFounder, TownScholar
Content creator1.6M followers
Who this is for

The person one or two steps behind you is looking for someone who has already walked the road they are on. That person is you.

See if it’s for you

Talk to my team to know more.

This program is for you if

  • You’re good at something, but you’ve never turned it into money.
  • You’ve been teaching/helping people for free.
  • You have a skill, but no audience yet.
  • You have an audience, but nothing to sell them.
  • You’ve been planning a course for months, and never started.

Who this is not for

If you’re looking to scam people in the name of a course, this is not for you.

From a rented classroom to here.

I started my entrepreneurial journey in 2023, teaching 4 students in a rented village classroom. Most months, the rent was more than I made.

Agnel teaching one of his first classes in a rented classroom

2023

A rented classroom. 4 students. The rent was more than I made.

The Error Makes Clever team together in the office

2026

A ₹5 crore ARR education company. Over a million learners. #1 in South India.

Education Company
₹5 Crore ARR
Followers On Instagram & YouTube
2 Million+
Author
Only Choice
Former Software Engineer
Fortune 500

A note from Agnel

My first real breakthrough came from a two-day weekend live program I ran online. That small thing showed me what was possible, and it changed everything.

I’m glad I got that chance. Ship Your Expertise is me handing the same chance to you. In these 30 days you’ll learn how to structure an online class, run ads, create content, build an offer, and find your voice online.

This could be the start of a whole new journey for you, the way it was for me. I can’t wait to show you what 30 days can do.

Agnel John

Founder, Error Makes Clever

Meet me inside the cohort

4 weeks.
Each one ends with
something real.

This program is built with one intention: that you make at least ₹1 lakh by day 30, and walk out with a clear plan to take that to ₹10 lakh over the next six months.

Today · 7:00 PM ISTEvening check-in with Agnel’s team
By day 30Over the next 6 months

1 lakh

10 lakh

Day 01Day 30Month 6
Co-working · LiveYou + Agnel + 11 builders

01

A check-in every evening

At 7 PM, my team checks in on you and what you shipped that day. Attendance is mandatory. If you can’t commit to showing up, this program isn’t for you.

7 PM IST · Daily

Show up.
Make progress.

02

Two co-working sessions a week

Twice a week you get online and build alongside me, my team, and other education business owners. Network, get unstuck, and move faster than you would alone.

Twice a week · Live
Enroll Now
Download brochure

Get a sharable PDF

A sneak peek

Here is one thing you will learn inside.

Press play. The thing Agnel describes is already running on this page.

A voice note from Agnel

One thing you will learn inside · 0:56

0:000:56

What this page already knows

00:00
Time you have spent here
0
Things you have clicked
How much you have seen
0%

Counting live, in your browser. Send an enquiry and this goes with it — which is how I know who to call first.

Bonus, included free

Set up this tracking on your own landing page

₹12,000Freewhen you join

What you actually
do inside.

Twenty-eight days, four weeks, and a thing that exists at the end of each one.

Week 01Days 1–7

Build it

Get your offer and your page live. By the end of the week, a stranger can find your page and pay you for what you sell.

  1. 01Pick the one thing you’ll teach, and exactly who it’s for.
  2. 02Shape the offer: the promise, what’s included, the price.
  3. 03Write and build your landing page with Claude. No code.
  4. 04Take payments, test a real purchase, and go live.

Ends with: Live page + payments

Week 02Days 8–14

Sell it

Put real ads in front of real people. Your campaign runs to a page that can actually take money.

  1. 01Get inside your buyer’s head: what makes them click.
  2. 02Write your hooks and scripts, then build the creatives.
  3. 03Set up your Meta ads account and tracking.
  4. 04Launch, read the numbers, and fix what’s leaking.

Ends with: Ads + creatives live

Week 03Days 15–21

Build an audience

Ads bring people to your page. What you post is what makes them trust you enough to buy.

  1. 01Find your content angle and your voice.
  2. 02Plan a full week of content in one sitting.
  3. 03Script, record, edit and package it fast.
  4. 04Post, engage, and turn it into a system you repeat.

Ends with: Content going out weekly

Week 04Days 22–28

Scale it

Move from “I have a program” to “I have a business,” with something to sell them next.

  1. 01Review what’s working. Cut what isn’t.
  2. 02Design your next offer, and a funnel that runs without you.
  3. 03Set up follow-up so no lead goes cold.
  4. 04Map your next six months: ₹1 lakh to ₹10 lakh.

Ends with: A plan to scale

Prerequisites

What you bring

Three things to have ready before week one begins.

  1. A Claude Pro subscription

    We write the scripts, plan the pages and build almost everything with it.

  2. ₹10,000 set aside for ads

    A buffer so you can run actual ads, for real.

  3. Steve Jobs level stupidity and commitment

    Appreciated!

Keep scrolling
Only Choice, the book by Agnel John D

₹699

Free

₹99 shipping

300+ readers so far

Packed with Practical Frameworks.

Written from four years of running an education business — the lessons, the frameworks and the strategies, shared so you can grow your impact on students, and your revenue.

  • How to position your course right.
  • The Art of Relevance framework.
  • The One Step Closer framework for sales.
  • Increase your enrollments and conversions.
Send me the book

Pay only ₹99 shipping, anywhere in India.

What readers messaged me

Everything you also get,
on top.

That’s ₹1,02,999 in bonuses, included with the program.

Bonus 01

The behaviour-tracking template

This page has been quietly tracking your clicks, how long you’ve been reading, and how much of it you’ve seen. That report is how I know who to follow up with. You get the same template, and I’ll show you how to set it up on your own landing page.

₹12,999Free

with the program

Bonus 02

2 months inside LectureHead

Run your first two months of live classes and manage your whole community inside LectureHead, my own platform. Bought on its own from the website, this is ₹30,000. With the program, it’s included.

₹30,000Free

with the program

Bonus 03

A seat in the entrepreneurs’ community

Cross ₹1 lakh in your 30 days and you earn your way into an exclusive community of entrepreneurs already building businesses worth crores, with lifetime access to mentorship from people who have done it.

₹60,000Earned

unlocks when you cross ₹1 lakh

The investment

Everything you get, and what it costs.

What’s inside

  • The 30-day Ship Your Expertise programCurriculum, daily check-ins and live co-working₹60,000
  • Bonus 01 · Behaviour-tracking template₹12,999
  • Bonus 02 · 2 months inside LectureHead₹30,000
  • Bonus 03 · Entrepreneurs’ community seatEarned when you cross ₹1 lakh₹60,000
Total value₹1,62,999
First batch only · 25 seats

Your price

₹24,999+ GST

You save ₹1,38,000

One time payment. Covers all 30 days.

Exactly 25 seats, no more. This price is only for the first batch. Once it fills, it’s gone.

Earning it back

How the money comes back.

The goal is ₹1 lakh in your 30 days, more than enough to cover what you put in. Here’s the math, the way I’d explain it to you on a whiteboard.

Step 1 · run one small workshop

₹499 × 50 people

= ₹24,950

Step 2 · on day 2, a ₹5,000 offer

₹5,000 × 15 people

= ₹75,000

Total

= ₹99,950

that’s your ₹1 lakh!

These numbers are a model, not a promise. Nobody can guarantee what you’ll sell. What the 30 days give you is a live offer, a working page and ads running, so the seats are actually there to be sold.

Nothing to do with the program

Before you decide, I would like you to know what this business actually paid for.

Ninety seconds. No pitch, no offer, and nothing about the thirty days.

Agnel, in his own words.

The first batch has exactly 25 seats.

Enroll Now

Questions

The things people ask before they enroll.

Still unsure about something? My team will answer it.

Talk to my team
I have never sold anything online. Is this too advanced for me?

No. That is exactly who the thirty days are built for: people with a real skill who have never sold it on the internet. You are not expected to know any of the tools before you start.

Do I need an audience or a following already?

No. Week two is Meta ads, which is how you reach people who have never heard of you. A following makes it easier. It is not a requirement.

How much time will this take each day?

Plan for two hours a day. The check-in call is ten minutes and the training is short. The rest of it is you doing the work on your own business.

What if I miss the 7 PM check-in?

Miss one and your accountability partner asks you why the same evening. Miss three in a row and you are taken out of the program, with no refund. This is a lock-in program, and going quiet is the one thing it cannot work around.

What happens in a co-working session?

You and the other founders join a live call. There is a ten-minute check-in at the start, then everyone works in silence with their cameras on. It is not a class. It is a room that makes it harder to not do the work.

Can I watch the modules after the thirty days end?

Yes. You keep the recordings of every module, so you can go back through them at your own pace after the batch is over.

I am not sure what I would teach.

If you have real expertise in something but no clarity on what to teach from it, we will help you find it. Week one exists for exactly that. What we cannot do is hand you a business idea from scratch. If that is what you are after, this is not the right program.

How many seats are there?

The first batch has exactly 25 seats, and no more. Once they are filled, enrollment for this batch closes.

What happens after the thirty days?

Your own program goes live at around day forty-five. And if you cross ₹1 lakh in your thirty days, you earn your seat in the entrepreneurs’ community, which carries on long after the batch ends.

MONEY-BACK GUARANTEE · MONEY-BACK GUARANTEE · 30DAYS

30-day money-back guarantee

Do the work for 30 days. If you are not ready to run your program, you get your money back.

By day 30, everything below should be in place. If you did the work and any of it is not ready, tell my team and you get your full fee back.

Ready by day 30, or your money back

  • Your offer, createdWhat you teach, who it is for, what is included and the price.
  • Your landing page, liveA real page that explains the offer and takes payments.
  • Your ad account, set upMeta ads and tracking in place, with your first campaign built.
  • Everything ready to run your programThe pieces you need to take students and start teaching.

What I ask of you

  1. 01Show up to the 7 PM check-in every evening.
  2. 02Do the day’s work, and share what you shipped.
  3. 03Join the co-working sessions, twice a week.
  4. 04Come with the prerequisites: a Claude Pro subscription and ₹10,000 for ads.

The guarantee covers everyone who does these four things. Miss three check-ins in a row and you are taken out of the program, without a refund.

How much money you make is not something I can promise. Nobody honestly can. What I can promise, 200%, is that I will teach you exactly how to get there.
Agnel John
Enroll Now

You made it to the end

You read the whole page. The thing you keep putting off can start with this batch.

  • 25 seats only
  • 30 days, locked in
  • ₹24,999 + GST

Takes two minutes. My team calls you to confirm your seat.

Ship Your Expertise

with Agnel John · Batch 01 · 25 seats

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Fill this in once. Right after, you go straight to what you asked for.

Takes 20 seconds. We only use these details to contact you about the program.

Only Choice, the book by Agnel John

Only Choice · Agnel John

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